January 2011
4 posts
360 Deals ARE Today's "Record Deals"
By, Wendy Day from Rap Coalition (www.WendyDay.com) I gotta state right upfront that I am biased against 360 Deals. I understand WHY they exist, I just find them unfairly oppressive in the label’s favor in an industry with a draconic history of jerking artists out of money. I stopped negotiating deals for artists in 2005 because I refuse to do a 360 Deal for any artist! How strongly do you have to...
Perception Is Reality
By, Wendy Day (www.WendyDay.com) One of the most difficult parts of being in this industry, is accepting that perception is reality. What people THINK is true, IS true to them. Let me explain. If you think an artist is wack, he is wack. Even if 2 million screaming fans buy his music, you still think he’s wack. It would be difficult for anyone to convince you otherwise. To millions of...
Behind The Scenes
By, Wendy Day To those outside of the music industry, the business of music appears easy and available to all. It’s not. Part of what has led to this mistaken impression, is the amount of idiots that work in the music business (or pretend to work in the industry but really just keep busy all day accomplishing nothing real or of value). As people outside of the industry watch the spate of...
Changing Times
By Wendy Day OK, so writing this article is the first productive thing I’ve done since I got my iPad. It’s crack to me. I’m so addicted to my iPad apps. I can’t get any work done. And I’m gonna have to take out a loan to pay for all of these expensive ass apps I am downloading onto my toy! The apps on my iPhone were 99 cents to $3.99. The iPad? The business apps are $9.99 and up. Games and...